Police Offer £20,000 Reward for Jordan Asije | Primrose Hill 2026

Key Points

• Police have offered a £20,000 reward for information leading to a man they urgently want to trace in connection with the murder investigation.
• The man being sought is 22-year-old Jordan Asije, who detectives believe may frequent north London.
• Finbar Sullivan, 21, was fatally stabbed during a fight at the Primrose Hill viewpoint on 7 April.
• The Metropolitan Police say their investigation remains ongoing and are continuing to appeal for witnesses and information.
• ITV News London reported that residents can expect an increased police presence in Primrose Hill and surrounding areas while officers continue enquiries.
• The Metropolitan Police have also said people can upload information to the major incident portal, call 101 and quote reference 6448/07Apr, or contact Crimestoppers anonymously.

Primrose Hill (North London News) August 4, 2026 — Police investigating the fatal stabbing of Finbar Sullivan in Primrose Hill have appealed for help tracing Jordan Asije, a 22-year-old man they want to speak to urgently, while offering a £20,000 reward for information that leads to him. As reported by ITV News London and the Metropolitan Police, officers say the inquiry is continuing after the 21-year-old was killed during a fight at the north London viewpoint on 7 April.

Who is Jordan Asije and why are police seeking him?

As reported by the Metropolitan Police, detectives are trying to locate Jordan Asije, who is 22 and is believed to frequent north London. The force has not said in the material provided that he has been arrested, only that they urgently wish to trace him in connection with the murder investigation. The reward has been set at £20,000 for information that leads to him.

According to the police appeal, the request is part of a wider effort to identify everyone involved in the events surrounding the killing. The force has continued to ask anyone with relevant information to come forward through official reporting channels.

What happened at Primrose Hill?

Finbar Sullivan, aged 21, was fatally stabbed during a fight at the Primrose Hill viewpoint on 7 April, according to the Metropolitan Police. Police said he was found with stab injuries at around 18:41 after reports of a disturbance at the popular north London location.

The BBC reported that Mr Sullivan, who had been named by police after the incident, died at the scene despite emergency efforts. ITV News London also reported that police have kept patrols in the area while the investigation continues.

What have police said about the investigation?

Detective Inspector Andy Griffin, who is leading the investigation, said in comments carried by ITV News London that Finbar’s family continue to receive support from specialist officers. He added that although two arrests had been made earlier in the inquiry, officers were still working “around the clock” to trace everyone involved.

The Metropolitan Police statement also confirmed that the investigation remains ongoing. The force asked people with relevant material to upload it to the major incident portal, or to call 101 and quote reference 6448/07Apr. It also reminded the public that anonymous information can be given to Crimestoppers.

What arrests and charges have been made?

The Metropolitan Police said two men arrested on 13 April were later charged with murder. They were named as Alexis Bidace, 25, of Fore Street, N18, and Ernest Boateng, 25, of Keswick Drive, EN3.

The force also said Oliuwadamilola Ogunyankinnu, 27, of Southbury Road, Enfield, had previously appeared in court charged with murder after being arrested on 10 April. In addition, Khalid Abdulqadir, 18, of Fellows Road, Camden, was charged with grievous bodily harm, violent disorder and possession of a knife.

ITV News London reported that the two men arrested on 10 April remained in custody, while the Metropolitan Police later said all of the cases formed part of the same continuing investigation.

What have journalists reported from the scene and from the family?

The Guardian reported that Finbar Sullivan’s father described the loss as a profound tragedy, while other coverage highlighted the emotional impact on the family. The BBC also reported that his father had paid tribute to him after the killing.

These reports have focused on the human side of the case as well as the police response. They also reflect how the investigation has developed from the initial stabbing report to arrests, charges and the current search for Jordan Asije.

What should people with information do?

Police are asking anyone with information, footage or witness accounts to come forward immediately. The Metropolitan Police said information can be submitted via the major incident portal, by calling 101 and quoting reference 6448/07Apr, or anonymously through Crimestoppers on 0800 555 111.

ITV News London reported that the public response so far has helped detectives, but officers still want further information. The police appeal suggests that even small details could be relevant to identifying all those involved.

Background of the development

Primrose Hill is one of north London’s best-known public spaces and has previously been associated with large gatherings, viewpoints and heavy footfall, particularly in good weather. In this case, the killing of a 21-year-old man in a busy public area triggered a murder investigation that quickly drew wide media attention and a major police response.

The case has developed through several stages: the initial stabbing, the naming of the victim as Finbar Sullivan, arrests, charging decisions, and now a public appeal focused on tracing Jordan Asije. The Metropolitan Police and broadcasters including ITV News London, BBC News and The Guardian have all reported on parts of the same investigation as it continues.

Prediction

For local residents, the most immediate effect is likely to be a stronger police presence around Primrose Hill and nearby streets while officers pursue information. For people in north London who may have seen the incident or know those involved, the appeal and reward increase the likelihood that new witnesses or footage could come forward.

For the broader audience following the case, the next stage will probably depend on whether police successfully locate Jordan Asije and whether further evidence leads to more charges or court proceedings. If no new information emerges quickly, the investigation may remain in the public eye for some time as officers continue to piece together the events of 7 April.